The Exeter Challenge

Ask yourself the following questions when evaluating strategic partners:

• Does the company have real in-house medical expertise?
• Can the company work effectively with both your research and marketing departments?
• Can the company work proactively without receiving intensive education about your product?
• Does the company have the breadth of experience required to support your product, regardless of its therapeutic area?
• Does the company maintain close working relationships with leading physicians in all major specialties?
• Are you confident that the company can represent you professionally to physicians and other healthcare providers?

If your answer to any of these questions is “no,” consider The Exeter Group.